Vertical SaaS wins when growth becomes the product

Growth Embedded

Vertical SaaS Summit | May 27 | 9:00 AM-1:00 PM PT

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Everything we thought we knew about software has changed. Features have become easy to build and even easier to clone. For vertical SaaS companies, this means the product itself is no longer the differentiator—the outcome is. Join us to stay ahead of this shift by learning how to build, package, and monetize growth.

> Dominate your market

> Future proof your agency

> Master SEO

> Retain more clients

See you in

/ Embed your growth / Grow your margins / Retain your clients / Lead with AI / Scale your business / Embed your growth / Grow your margins / Retain your clients / Lead with AI / Scale your business

Our Sessions

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How vertical SaaS companies are beating the SaaSpocalypse

May 27

Leading vertical SaaS platforms are evolving their product and business strategies to overcome AI disruption. Whether that’s new pricing models, product expansion, or the development of AI agents, transformation has arrived. Uncover what it takes to stay relevant—and defensible—in today’s market.

9:00–10:00 AM PT

The agentic opportunity

May 27

Agentic workflows are the next user experience paradigm, but with novelty comes uncertainty. Learn how vertical SaaS companies are deciding which agents to build, as well as how they measure performance, how they package and sell them to customers, and how they leverage it all as a competitive advantage.

10:00–11:00 AM PT

Capturing value with AI monetization and agentic-ready packaging

May 27

Priced correctly, AI is a game changer. Incorrectly, it’s a striking expense. Dive into the real mechanics of AI monetization, from usage-based models to robust packaging strategies. Align pricing with value, identify metrics to track, and avoid the most common mistakes vertical SaaS makes when introducing AI.

11:00 AM–12:00 PT

AI visibility for SMBs: What 858,000 websites reveal about AI discoverability

May 27

Discover, by the numbers, how AI search is changing the ways customers find local businesses online. You’ll learn where SMBs fall short, what signals actually matter, and how vertical SaaS companies can intervene, taking ownership of their customers’ digital presence and turning visibility into a product advantage.

12:00–1:00 PM PT